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Startup Award winning team DogStar Life spoke with Yahoo! News about their wearable device that decodes a dog’s emotions through tail movements. The company, founded by Cornell Tech alumni Mike Karp and Yannis Tsampalis, MBA ’15, recently launched an Indiegogo campaign to further develop the technology and produce the device.

TailTalk transmits the emotional data to a companion app for iOS and Android via Bluetooth. Ideally, the information will enable owners to emphasize the environments, people, toys and so forth that bring their pets the most happiness, while avoiding stress inducers.

Left wagging, Karp said, usually indicates negative feelings like anger or aggression, while right wagging typically indicates positive feelings like happiness or excitement. But their tails convey even more subtle cues to other dogs.

Read the full article on Yahoo! News.

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