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This course provides fundamental concepts and tools to value assets, including firms and projects, using an economic framework. It begins with an overview of three approaches to valuation: 1) discounted cash flow (DCF); 2) valuation by multiples using comparable firms; 3) and real-options. We will first discuss the fact that valuation by multiples and the DCF approach are one and the same. Then, we will discuss the DCF approaches in detail, including costs of capital. We will wrap up the course with a discussion of real-options approaches to value assets. This course is especially useful to anyone preparing for a career role in project management, including marketing and operations, and valuing entrepreneurial opportunities (e.g., startups). Both conceptual understanding and practical implementations through case studies will be emphasized.