This course will help Johnson students to gain the necessary skills of building a data product. Many industries today are faced with high data volumes and there is an understanding that “data is the new gold”. But value is not created by data; rather, it is created by the application of data for a B2B or B2C need. To link the possibilities of data to business needs is a skill that is highly in demand in today’s business world. This course aims to fill the current skill gap by educating students with the basic data skills that are needed in order to guide an organization to become data-centric and potentially create data products. Classes will be a combination of lectures, discussions, and hands on training with data. The students will build their own predictive model, without the need to directly write code.